May 13, 2020

A nice idea

Whenever cinemas re-open they're going to struggle to fill their screens. New releases will be very thin on the ground as studios will be wary of releasing product onto screens with very little chance of being filled because people will naturally be cautious of returning to crowded areas until everything is 100% safe again. I'd love to see studios delving into their archives and re-releasing their big crowd pleasers. It wouldn't be a profit thing, it would be to get people back used to the cinema, back enjoying themselves. It would be an act of good faith. A thank you to consumers for years of money making. Disney could easily do this digitally ie cheaply, no film reel deliveries involved. Look at their back catalogue now, they own half the films in the world at this stage. Would be a fine gesture.

I know i'm being extremely naive here but it's a nice idea.

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